Towards a fair global economy
Summer 2020 — Print Design and Digital Graphics for Fair Trade USA
Fair Trade USA is a nonprofit organization dedicating to cultivating a more equitable global economy by promoting sustainable livelihoods for farmers and workers. The Fair Trade Certified Seal, attached to thousands of products and active in more than 45 countries, is recognized by over 55% of Americans. I interned remotely here in the Summer of 2020, working on print materials, social media assets, and internal presentations.
Producer photo, Fair Trade Certified™ Seal, and icons courtesy of Fair Trade USA® design system
Poster was optimized for 18x24” print to be displayed in partner stores
Updating original poster to meet brand guidelines
“Om jumped right into a rapid pace environment at Fair Trade USA. He was able to unpack complex ideas and data and turn them into clean graphics that elevated our sales decks and social media content. Om is going to go far on any team!”
— Kasi Martin, Senior Public Relations & Marketing Manager at Fair Trade USA